Your Mum is an Equality Illusion

Feminism 1 – 0 Societal Regulation. Take THAT sexism.

Great Image Captured at London’s 2012 ‘Slutwalk’.

This is an image taken from Crates and Ribbons’ article on London’s 2012 ‘SlutWalk’ protest.

I found the photograph very raw and emotionally provoking. Although it is very dark, it’s the perfect response to Constable Michael Sanguinetti’s comment that women can avoid rape by not dressing like “sluts”.

I once read a quote, stating, “as long as women have been able to speak, men have spoken for them.”

With this, I say, I’m sorry Constable, but exactly who are you to make the judgment that women are the cause of sexual assault? When have you ever walked around in a mini-skirt or a low-cut singlet? In my opinion, Michael Sanguinetti wouldn’t know whether femme-attributes are a factor or not. Therefore, he should not make broad accusations on female experiences to which he clearly cannot relate.

This image truly expresses  just how often women’s experience is determined by another’s ideology.


Carefree “Acti-Fresh” liners – giving more problems than solutions.

I wanted further discuss that my problem with femme-consumer goods is not about myself ‘being out of pocket’, but that it is a huge industry which targets our real or imagined issues. This not only leaves a strain on our bank accounts, but it perpetuates the myth that women’s lives are problematic and that we have to buy our way out of them in order to function ‘normally’ within society.

Here is the recent product, Carefree “Acti-Fresh”, which is a thin pad for women to wear daily (“days in between our period” – um, you mean the whole 24 of them?), used to prevent discharge.

The advertisement stresses that Acti-Fresh’s vibe is all about being comfortable and “knowing” one’s body. Yet, these pads are not only keeping discharge off of your knickers, but psychologically ridding the concept of discharge all together. “Let’s absorb it and pretend it never happened!” If anything, Acti-Fresh isn’t accepting the way our body works, it’s suggesting that people erase the traces of their bodily functions through a totally constructed bullshit ideal.

Acti-Fresh is yet another product which finds fault with a woman’s natural state, points it out for the whole world to acknowledge, and then charges for it.

In reference, author of The Equality Illusion (Ah, see where I got my blog name from, eh?) Kat Barnyard discusses female marketing tactics, stating, “As long as the beauty industry remains, businesses will keep picking at the scab and selling us a plaster.” Here, Carefree has presented themselves problem’s solutions, when in fact they are creating the problem themselves.

Personally, I have never been fazed by discharge, nor did I consider it to be problematic until the girl on TV started referring to it as being “damp” and “less-than-fresh”. Well, cheers, now I’m not only concerned about my physical wellbeing, but you’ve now made me psychologically anxious with your judgemental terminology.

Additionally, why is a vagina supposed to be ‘fresh’? It sits hidden away in a pair of knickers, how the hell did the word ‘fresh’ come to mind when describing a vulva? They’re genitals, for fuck’s sake, not clean linens.

This product not only contributes to severe social issues, but is also a source of unnecessary plastic consumption. Do we really need the additional waste and heavy strain on the environment just to keep our underwear discharge-free?

What really concerns me about the ‘sanitary industry’ (a title that is a problem in itself, “send in the troops with their gloves and masks – I’ve got my period!”), is the pricing of “hygiene” items? What is it based on? I can only assume that there’s a boardroom meeting in Carefree’s marketing department with an agenda written on a well-used whiteboard reading, “How much is a women’s period worth?” Obviously there is an expected capital exchange within all consumer production, but it doesn’t take a genius or a compassionate socialist to realise how unfair inflated profits on period products are.

For example, was my Naprofem really worth $10.95, or was it a double-figure cost because it could be? People have period pain, people need relief and with that concept, if it companies were to price it at $20.95, people would still pay because they have to. All companies relating to ‘period products’ hold a position of power when it comes to ‘supply and demand’, we need these goods and therefore have little choice but to pay whatever cost is embedded within the barcode.

So whether it’s $8 Libra tampons, $4.99 Black & Gold pads, or a $24.00 ‘Mooncup’, women are basically paying to have a vagina.

I’m impressed by Chris Brown’s pop career

Chris Havercroft’s masterpiece of a review has completely summed up my feelings on Chris Brown, so I won’t indulge in the sheer hate I feel for the ‘singer’.

In fact, I’m actually not even outraged at Chris Brown’s comeback. I’m well and truly impressed.

Press reps, agents and managements – whoever was responsible for getting Chris Brown’s name shining back in glittering lights deserves an applause. How. The. Fuck. Did. They. Manage. That?

Now, I’ve watched a lot of Entourage. So, ipso facto, I’m pretty much whiz when it comes to the show-biz industry. And if season 5 has taught me anything, it’s that a movie star’s career can go tits up just by making a bad film. Chris Brown, however, didn’t make a poor record (in fact, he made more), didn’t drop a controversial one-liner in an interview, nor was he caught DUI like the rest of those cray-zay Hollywood hoons. What he did do, is severely and somewhat publicly beat up his girlfriend.

Now, I just feel as though that has to be a career deal-breaker in this day and age. Like, “Sorry Chris, but those swings were career kryptonite. The one thing you really shouldn’t do as a public figure, let alone a human being, is assert your masculinity in a dominant position and attack people in marginalised groups. We just don’t think there’s any hope that you’ll become a likeable celebrity again. Here’s a cardboard box, go pack up your desk.”

But by some miracle, Brown is back in the spotlight. I can’t imagine what kind of drive a person must have in order to revitalise the career of a violent and untalented pop-star, so I can only imagine Chris Brown is the client of a manager who lost their house, care and complete fortune at the dog tracks.

“Oh gawd Chris, ya gotta make some more money. We gotta make this work.. They’re sayin’ they is gunna take my legs, Chris!”

Gil needs this

So surely there his desperate little manager was, calling up every one he knew in the business, working 24 hrs a day. “Listen… I know the record label ain’t interested anymore… But we need this, Mr Jones. I need this… They is sayin’ they’re gunna hurt my kids.”

Chris Brown was never a big deal to begin with. He was a pop-singer, not a superstar. Okay, so there’s speculation that Michael Jackson may have touched a few pre-pubscents. He is the King of Pop and regardless of his private life, his music is unfortunately too good to shy away from. Chris Brown on the other hand is just another faceless contemporary R&B singer. I couldn’t even name, let alone recall, one hit that he brought out during his reign of ‘success’. Oh, except to Rhianna’s face that is.

Case closed. The public could have lived without Chris Brown’s elixir of a career. Surely education the culprit and the public, a lesson on assault is more important than producing another track that will keep the Mooseheads Nightclub patrons dancing.

Hey Chris, would you mind passing on your genie-of-a-PR-rep’s details to Andy Muirhead? Maybe we could all be convinced that he too is worthy our media market. Cheers.

“Hi, my name is Andy and I like child porn”